About Evra
A UK-based shop for everyday essentials, chosen for what they're made of.
Buying everyday things should be simple. In practice, comparing two washing up liquids or two body washes can mean squinting at small print and wondering what the words on the front really mean. Evra reads the small print first, so you don't have to.
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Everyday essentials For the kitchen, cleaning, body care, the pantry, the home and baby
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Checked before we list it Against criteria we publish
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Based in the UK Working with partner brands
Why Evra exists
We started Evra to make everyday shopping clearer. We bring together essentials from partner brands, and every product page shows the full ingredient or materials list, how to use the product and how to recycle the packaging. It is all set out plainly, so you can compare and choose for yourself.
[PLACEHOLDER: the founding story in two or three sentences: who started Evra, when, and why]
How we choose
Before a product appears on Evra, we read its full ingredient or materials list, check the claims on its label against the brand's evidence, and ask for the safety and compliance documents for that type of product. Products that have been through those checks carry the Checked badge.
How Evra makes money
Some products have a "Buy from brand" button that takes you to the brand's own website. If you buy there, the brand may pay us a commission. When our checkout opens, you will also be able to buy some products from Evra directly. [PLACEHOLDER: any fees partner brands pay to be listed]
Who is behind Evra
Evra is based in [PLACEHOLDER: town or region in the UK].
[PLACEHOLDER: the people behind Evra: names, roles and a line about each, with a photo if wanted]
Get in touch
Questions, a product you think we should look at, or something we got wrong: we would like to hear from you. If you make everyday essentials, find out how to list your products with Evra.